Leverage this template to map your entire DevRel strategy for an effort or focus within your company. I call these campaigns. We're usually all trying to accomplish one big thing, like a conference presence across the company or a marketing campaign that DevRel supports. This template even has examples to help you understand how to fully take advantage of the detailedness that is my brain sometimes.
This template will allow you to understand what is necessary to drive a successful campaign, bring together cross-functional stakeholders to win together, and easily report on your progress and overall final impact to your leadership and executives.
It covers the following areas:
- Team & Owners
- Goals
- Strategy
- Objective
- Audience
- Messaging
- ...
- Risks
- Resources
- Budget
- People
- Tooling
- ...
- Deliverables
- Tracking Impact
- Reporting
